The Shopify App Store has millions of apps and tools that promise to help your store grow and to boost sales. In 2024, it’s more important than ever to choose the right tools for your business and your goals - which can feel like an overwhelming decision to make with so many options at hand.
In this article, we’ll go over the absolute best free Shopify apps to increase sales, as well as the paid ones you need for your store to help you engage your store visitors, retain customers, and ultimately make more sales in 2024.
Needless to say, there are a lot of Shopify apps to increase sales to choose from when choosing apps for your store - some apps improve your store functionality, others focus completely on customer experiences, and some purely on marketing tactics. Which can make it challenging to actually choose the best Shopify apps to increase sales for your store.
Before we get into our list, it’s important to know how exactly a Shopify app can help your store perform better. Here are some of the most common ways:
1. Product page optimization: these apps help you optimize product pages for better conversion rates. They may offer features like product reviews, upselling, cross-selling, and product recommendation widgets.
2. Marketing Automation: through automating marketing tasks such as email campaigns, social media promotions, and abandoned cart recovery, these apps make it easier to reach out to potential customers and encourage them to complete their purchase.
3. SEO Optimization: Certain apps can assist in optimizing your store for search engines, helping you rank higher in search results and attract more organic traffic.
4. Personalization: Apps that provide personalized shopping experiences can increase engagement and conversion rates. These apps may offer features like personalized product recommendations, dynamic pricing, and targeted messaging based on customer behavior and preferences.
5. Social Proof and Reviews: Integrating social proof features like customer reviews, ratings, and user-generated content can build trust and credibility, encouraging more visitors to make a purchase.
6. Sales and Discounts: Apps offering sales and discount management tools can help you create and manage promotions easily, driving more sales during peak seasons (like Black Friday and Christmas) or to clear out excess inventory.
7. Loyalty and Rewards: Apps that offer a loyalty and rewards program motivate customers to make repeat purchases by offering discounts, rewards points, or exclusive perks to loyal customers, increasing customer retention and customer loyalty.
Having these capabilities within your store can help you increase your conversion rate, attract more customers, provide more personalized experiences - all ways to help you make more money and build more success for your Shopify store.
Below is a list of the top 16 Shopify Apps that can help you grow your Shopify store and boost sales.
Gameball is a loyalty and rewards app that allows Shopify merchants to create loyalty, referral, and VIP reward programs that accelerate sales, encourage repeat purchases, and increase brand loyalty. Built for Shopify, Gameball is packed with features that customers love: points, cashback and loyalty rewards, referral links, VIP tiers, and rule-based challenges. you can create your first loyalty program for free, right through here.
Key Features:
Pricing: Free plan available for up to 500 customers, paid plan starting at $39/Month
Arguably one of the most popular apps out there, and for good reason. Mailchimp is the leading email marketing and automation platform for businesses of all sizes and types, with an intuitive and seamless user experience anyone can use. With a powerful AI integration, Mailchimp also helps optimize content and targeting to ensure marketing effectiveness.
Key features:
Pricing: Free Plan Available - Paid plans starting from $13 up to $350 per month.
Another popular email marketing and SMS tool, Klaviyo’s most powerful advantage has to be that it is designed specifically for e-commerce owners with a deeper integration with Shopify than Mailchimp, and much more affordable.
Key Features:
Pricing: Free to install with up to 250 contacts for email and 150 contacts for SMS.
PageFly is a landing page builder, known for its intuitive interface and drag-and-drop elements. In no time, you can create customized landing pages for your visitors with no-code, designed to increase conversion.
Key features:
Pricing: Free to install, no credit card required, $24/mo
It’s 2024, if you’re not on Shopify, you’re likely missing out on a whole market segment that’s known for loving to spend (shoutout to Gen-Z). TikTok ranks sixth among apps for consumer spending worldwide, and luckily, the TikTok Shopify App makes it easy to not miss out on the action.
Key features:
Pricing: Free to install, ad spend is variable
One of the more unique use cases we have in this list, ConvertedIn is a marketing automation platform that helps e-commerce store owners unify and segment their user data to create personalized ads experience and put their advertising entirely on autopilot mode.
Key Features:
Pricing: Free plan available, Starter Plan at $99/Month, Medium Plan at $499/Month
An easy way to make customers buy more is to present them with social proof: the fact that other people already bought your products, and they loved them. Judge me does this by collecting and displaying product reviews and star rating - completely on autopilot. Judge.me is also built for Shopify, which means setup and integration is designed to be seamless for your Shopify store.
Key Features:
Pricing: Free plan available, paid plan at $15/month
Zapier is an automation tool that works across over 5000 different apps, so you can create automations that connect with your entire techstack. This is especially useful for shopify owners with stores on a bigger scale that require a lot of maintenance and speed.
Key Features:
Pricing: Free 14-Day Trial, Starter Plan at $29.99/Month
Optimonk is a CRO tool designed to boost conversion through the use of on-site messages (pop-ups) and retargeting campaigns. With Optimonk, you can create customizable pop-ups, bars, and other forms of messaging to engage visitors at key moments in their shopping journey, and maximize the potential revenue you can generate through them.
Key Features:
Pricing: Free trial available, essential plan from $39/month.
Stocky is an inventory management app designed to help Shopify store owners efficiently track and manage their inventory levels. With Stocky, you can easily monitor stock levels, receive notifications when inventory is running low, and generate reports to gain insights into product performance.
Key Features:
Pricing: Free to Install, Included with Shopify POS PRO Subscription
Tiny SEO is a SEO tool for optimizing your Shopify store for search engines and driving organic traffic. With Tiny SEO, you can easily optimize your product pages, meta tags, and images to improve your store's visibility in search engine results.
Key features:
- On-page SEO optimization for product pages, meta tags, and images
- Automatic generation of XML sitemap for improved crawlability
- SEO insights and recommendations to guide your optimization efforts
- Integration with leading SEO tools for enhanced functionality
Pricing: Free to Install, Beginner at $14/Month
Transcy is a translation and localization app that enables you to create multilingual versions of your Shopify store with ease. With Transcy, you can translate your store's content into multiple languages, making it accessible to a global audience and increasing your reach and revenue potential.
Key Features:
Pricing: Free Trial Available, Basic Plan at $11.90/Month
Vitals is a conversion marketing tool that offers a wide range of features including social proof and trust badges to email marketing and upsell offers.
Key Features:
Pricing: Free Trial Available, Paid Plans starting at $29.99/Month
Limespot Personalizer is an AI-powered recommendation engine that helps you deliver personalized shopping experiences to your Shopify store visitors. With Limespot Personalizer, you can showcase product recommendations, related items, and personalized offers based on each visitor's browsing behavior, preferences, and purchase history.
Key Features:
Pricing: Free trial available, paid plans starting from $18 per month.
Analyzely is an analytics and reporting app that provides valuable insights into the performance of your Shopify store through GA4 (Google Analytics 4). The app seamlessly integrates with GA4, providing clear insights into your store's visitor behavior. It also offers automatic measurement ID integration for effortless setup and tracking of your store's data. Monitor your store's performance conveniently with reports accessible from the app dashboard.
Key features:
Pricing: Free plan available, paid plans starting at $19/Month
Omnisend is an omnichannel marketing automation platform that helps you engage with customers across multiple channels, including email, SMS, and social media. Omnisend help you create targeted campaigns, automate workflows, and personalize messages to deliver the right message to the right person at the right time - helping you to drive sales, increase brand awareness, or promote customer loyalty.
Key Features:
Pricing: Free trial available, paid plans starting from $16 per month.
A fool-proof strategy to having a great 2024 for your store and achieving all your growth and revenue goals, is having a great integration strategy and powerful techstack. It’s important to study each app tediously before integrating to decide whether or not it fits your business and what you want to achieve.
In this article we mentioned the 16 best shopify apps to increase sales, most of them specializing in marketing and sales, to help streamline your processes and make them better.
Shopify marketing apps and Shopify sales apps are an investment, so it is understandable if you’re still not sure about which Shopify apps are the right choice for you. However, if you do feel confident about getting started with your rewards and loyalty strategy for 2024, Gameball has your back. Over 3000 merchants in 70+ countries already use Gameball, and the app has been staff-picked by Shopify twice as a top choice for rewards and loyalty - start your free trial anytime through here.